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Choosing the right content management system (CMS) for your online store is extremely important if you want to succeed in the e-commerce industry. Nowadays you can count on many interesting solutions, among which two are particularly popular. Learn more about Shopper and WooCommerce platforms before you make a final decision.
Shopper – a Polish platform with hosting included in the price
Shopper is a popular CMS that is a Polish product. A lot of interest in this platform is largely due to the fact that hosting is included in the package price. Moreover, the standard version already provides a fully configured, functional online store.
In addition, Shopper can be integrated with Allegro and Ceneo, which can be important for those operating on these platforms. Also noteworthy are such issues as high security, simple operation and availability of multiple languages. The Polish CMS also provides many useful features, such as easy template personalization, product management and integration with payment systems.
Although Shopper is a really successful project, it obviously has some limitations. First of all, the platform can only be used in a paid version. For this reason, it is more of an option reserved for businesses. However, it is possible to test the platform free of charge for 14 days. In addition, only users of the most expensive package can count on the highest performance of the system. On the other hand, integration with Allegro is not available within the cheapest subscription.
The issue of additional extensions and plug-ins is also mediocre. In addition, Shopper does not give access to the source code, which makes it difficult, among other things, to implement SEO activities. In addition, it is worth taking into account that in case of cooperation with foreign specialists, it can be a problem to find people with experience in working with a Polish CMS.
WooCommerce – a global platform with great flexibility
WooCommerce is an extension for WordPress, which can thus be transformed into a full-fledged e-commerce platform. Without a doubt, it is the most popular solution in the world of online stores. It currently boasts more than 30% market share.
The huge success of WooCommerce is definitely not a coincidence. The platform offers a rich selection of features that allow you to conveniently manage your store. Flexibility when it comes to customizing the store is also an unquestionable advantage. Users can take advantage of a number of free and paid plugins, which allow to expand the store with any features. The system also works great when it comes to SEO optimization.
On top of that, WooCommerce is available for free, which, combined with its simple operation and intuitive panel, makes it an ideal option for beginners as well. In addition, there is a large international community around the platform, and you can count on access to many free support materials. Finding IT and marketing specialists shouldn’t be a problem either.
In the case of WooCommerce, there are relatively few drawbacks. However, the platform can be accused of offering a small number of functionalities compared to some systems. In addition, the cost of some plug-ins is quite high. The issue of multilingualism also needs to be improved, as it is necessary to install additional plug-ins for this purpose.
Shopper and WooCommerce – a brief comparative analysis
Popularity
WooCommerce is the undisputed leader among e-commerce platforms and is highly trusted by entrepreneurs around the world. Shopper, on the other hand, is a successful product that is mainly domestic in scope.
Functionality
With its rich features and extensive plugins, WooCommerce offers everything you need to run an online store. The situation is similar with the Shopper platform, which provides hosting on top of that.
Flexibility
WooCommerce gives you the ability to customize your store and expand it with additional features. Shopper is a little less flexible in this regard, but still allows you to personalize some elements of the platform quite easily.
Community support
WooCommerce’s large community means that you can always count on help, advice and guidance from experienced users. In the case of Shopper, the community is rather narrowed down to Polish users and experts.
Fixed and additional costs
You can use WooCommerce for free. In addition to paid add-ons, there are also many free templates, extensions and plugins. The Shopper platform, on the other hand, is only available in a paid version. On top of that, the most interesting features and top performance are reserved for those who choose the more expensive packages.
In the above comparative analysis, WooCommerce fares slightly better than Shopper. The system’s popularity, global reach, high flexibility and many other advantages of WooCommerce make Devispace agency use this very platform when developing online stores for clients.
If you have any questions about CMS selection, feel free to contact us for help.