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A website is now an essential part of doing business, especially for companies that acquire customers primarily online. However, it is extremely important to create a site that perfectly suits your needs. One Page and Multiple Pages designs are quite popular nowadays. Learn about their key features to make an informed decision.
One Page sites – what is worth knowing about them?
One Page is a website that has no sub-pages. All the necessary information is presented on a single page divided into sections. To make it easier to navigate such a page, a pinned menu is often used, which allows users to jump to the section they are interested in in a few moments. One Page sites are extremely fashionable nowadays and are used by many companies as a virtual business card.
Advantages and disadvantages of One Page sites
Pros:
- Easy navigation: One Page sites are easy to navigate because all the information is on one page and the user does not need to open additional sub-pages.
- Transparency: Keeping content to a minimum makes it easier for users to find important information quickly, which can help reduce rejection rates.
- Better user experience on mobile devices: One Page websites are usually perfectly optimized for mobile devices. Their simple design promotes a pleasant user experience. This is important because more and more people are accessing the Internet primarily on smartphones.
Cons:
- Limited content and features: One Page sites may not be sufficient to convey all relevant information, especially for a company’s extensive offerings. They also do not allow for integration with CRM systems and the addition of advanced features.
- SEO: Due to the limited amount of content and pages, SEO optimization can be more difficult, which can affect a site’s visibility in search engines.
When is it a good idea to choose a One Page?
One Page sites are ideal for simple projects such as landing pages, product announcements or portfolios. In this case, the main goal is to provide short and clear information and encourage specific actions, such as contacting or signing up for a mailing list. This option can also work well if your business does not require the introduction of advanced features and integration with CRM systems. With a virtual business card, you can present yourself, your product or service in a clear and aesthetically pleasing way.
Multiple Pages – what is worth knowing about them?
Multiple Pages are classic websites that consist of a home page and several sub-pages. The different sections are accessible through different navigation links and menus. The traditional division in the case of Multi Page company pages usually includes company information, offer and contact. In addition, there may be sub-pages with, for example, an online store and a portfolio.
Advantages and disadvantages of Multiple Pages
Pros:
- Increased Content: Multiple Pages allow for a more detailed presentation of a company’s offerings. This is important in industries where customers want to get a good idea of the product or service before making a purchase.
- Increased Content: Multiple Pages allow for a more detailed presentation of a company’s offerings. This is important in industries where customers want to get a good idea of the product or service before making a purchase.
- Personalization: Multiple Pages allow you to better customize the design to meet the needs of a specific business and offer the possibility of future expansion. It is also possible, for example, to integrate CRM systems, implement a payment module or add a reservation system.
Cons:
- More difficult navigation: Too many pages can make navigation more difficult for users, especially on mobile devices. For this reason, care should be taken during the design process to ensure a clear page layout.
- Risk of losing attention: Pages with a lot of content can cause users to quickly abandon the site if it doesn’t load quickly or overwhelms them with an overabundance of information.
When is it worth betting on Multiple Pages?
Multiple Pages are a great option for companies that have more complex offerings. You should also opt for this option if you care about more complex SEO optimization, want to introduce advanced features on the site or plan to further expand the site in the future. Multi Page design will also work well for integrating your site with an online store.
One Page vs. Multiple Pages – summary
The final choice between One Page and Multiple Pages depends on many factors. Consider things like the purpose of the site, the type and amount of content, the target audience, user preferences and future plans. In both cases, it is crucial to ensure that the site is easy to navigate, responsive and fast.
Still not sure which type of site will work better for you? That’s okay! Contact us and we’ll design a website fully customized to your needs.
