Colors in visual identity: how do they affect the perception of your brand?
Table of contents Have you ever thought about how colors can affect the perception of your brand by potential customers? In corporate identity, every detail matters, and choosing the right hues can prove to be one of the most important tools in your efforts to gain the attention of your audience. So it’s time to […]
Rebranding: when is it worth refreshing a company’s corporate identity?
Table of contents Do you feel that your company is stuck and your existing image no longer attracts customers? Perhaps it’s high time to decide to rebrand. Such a move can breathe new life into your brand and open up entirely new opportunities. In this article, we’ll discuss when you should consider rebranding and how […]
Corporate identity – what elements should we focus on when starting a business?
Table of contents In the business world, first impressions can make all the difference. The right corporate identity can help build a positive brand image, ensuring consistency and professionalism in all aspects of your business. In this article, we’ll take a look at the key elements of corporate identity that are worth paying attention to […]
What visual identity elements are needed to create a consistent brand image?
Table of contents Creating a consistent brand image online is a key step in building recognition and gaining the trust of customers. The right visual identity, which consists of many important elements, can help achieve such an effect. Find out which ones will help you ensure a consistent online image. The logo A logo is […]
What if your company has no logo and you have no idea for it?
Table of contents The path of every new entrepreneur looks similar. First comes the business idea – we think about what we want to sell or offer. Next, we face an important decision, which is the name of our company. The next step, of course, is the logo. It will be a symbol through which […]
