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Managing your website and business can be even easier. All you need to do is start using the practical tools offered by WordPress, and you will significantly speed up your business and increase its effectiveness in the industry. In this article, we’ll take a look at some popular plugins that you should look out for as the owner of a business website built on the WordPress CMS. Enjoy your reading!
Why use WordPress plugins on business websites?
WordPress plugins allow you to customize the functionality of your website to meet the unique needs of each business. With them, even a simple site can become an effective tool to support the growth of your business. Extensions allow you to add practical features such as SEO optimization, contact forms, data analytics or social media integration. To top it off, you can achieve all this without any coding knowledge, and often completely free.
Popular WordPress plugins for business
Wondering which plugins will work well for you? Below we have prepared a brief overview of popular WordPress extensions for business!
Yoast SEO
Yoast SEO is one of the most popular plugins for search engine optimization of content. With it, users can easily improve their site’s visibility in search results. The plugin offers advanced tools such as readability analysis, keyword recommendations and meta tag editing. Integrated features also help generate XML site maps and analyze content for SEO optimization.
WPForms
WPForms is an intuitive plugin that allows you to create professional contact forms. Thanks to its drag-and-drop functionality, the form-building process is extremely fast and user-friendly regardless of technical experience level. WPForms also allows integration with online marketing and payment tools, making it ideal for businesses looking to collect customer data or process online orders. In addition, the plugin has a spam protection option, so you can increase the security of your forms usage.
Elementor
Elementor is one of the most advanced website builders on WordPress. It allows you to quickly and easily build great performing and visually appealing sites without any coding knowledge. The plugin offers a wide selection of customizable templates and widgets. The responsive design feature, on the other hand, offers the ability to add animations and advanced styling tools, so you can create the business website of your dreams in just a few simple steps.
Jetpack
Jetpack is an extremely versatile tool that provides businesses with many essential features for running a professional website. This plugin gives you access to brute force attack protection, performance monitoring, analytics tools and automatic backups, among others. Jetpack also provides a number of solutions for improving site performance and promoting the content you create.
Meta Pixel
Meta Pixel (formerly Facebook Pixel) is a practical tool for businesses that use Facebook ads. The plug-in allows you to track users’ activities on your site, which allows you to target your ad campaigns more effectively. The data collected with Meta Pixel helps analyze customer behavior and optimize marketing content, resulting in better ROI.
Google Site Kit
Google Site Kit is an official Google plug-in that allows you to integrate the most important analytics tools in one place. It allows you to track site statistics, check search engine performance and analyze data from Google Analytics and Search Console, among others. The extension offers clear reports that help you make data-driven decisions and, consequently, increase the effectiveness of your business.
MailPoet
MailPoet is an ideal solution for businesses that want to conduct effective email marketing without the need for external platforms. The plugin allows you to create and send newsletters directly from WordPress, as well as manage your subscriber list. With a user-friendly editor and ready-made templates, MailPoet allows you to create aesthetically pleasing and engaging campaigns literally in minutes.
WooCommerce
WooCommerce is undoubtedly one of the most popular e-commerce plugins in the WordPress system. It allows you to quickly and conveniently create a fully functional online store that you can tailor to the specific needs of your business and industry. With this extension, you gain, among other things, extensive personalization capabilities, support for various payment and delivery methods, as well as advanced sales reports.
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Choosing the right plugins is just one step in the process of creating an effective website. At Devispace, we specialize in designing professional sites that fully meet the needs of our clients. Contact us today to find out how we can help you succeed online!
